The transportation industry
In recent years the transport sector has been experiencing significant development in many areas. Public transportation has experienced a shift from solely providing transportation between two destinations to providing transportation between multiple destinations.
Speed is a keyword.Today a strong connection in public
transportation is vital, but public transport must also be able to
offer much more than speed and a strng connection i.e. customers
expect high service and many offerings such as internet on both
trains and buses. Customers also demand new sorts of experiences,
which mean that companies have to be creative and moreover be
listening to their customers e.g. Movia offers love seats in their
Many airlines are pressured in the private sector and there has
been a drift towards cheap fares at the exspense of high service.
What has happenned is that customers only pay for a standard
service, which is travelling between two destinations, instead of
combining it with a good experience. In return customers now have
to pay fees for everything from luggage to toilet visit on board
Wilke has for many years worked with a wide range of companies
within the transportation industry and furthermore has extensive
experience with analysizing and advicing companies within public
transportation. We conduct surveys for DSB, Bus & Rail Co,
Rejseplanen.dk and FynBus among others.
We specialize in working with customer satisfaction and loyalty
among travelers which is crucial for attracting and retaining
customers within public transportation. We can also help
identifying the needs of both existing and new customers and boost
your innovation process and also adapt the service to existing and
potential customers. This is an important element for creating
value and developing the company.