The telecommunication industry
The telecommunications industry is characterized by a very high degree of competition between some major and minor suppliers of products and services in telecommunications. At the same time barriers for consumers' to switch company are becomming lower and lower over time.
These factors imply that providers of telecommunications at all
times should be critical of own products, services and relations
with customers.
There is a long series of questions a company must adress if it
is to retain its market position:
- Are our customers loyal or are they leaving our company?
- Do we have the right products in our product portfolio?
- Which product attributes are most important to present and
potential customers?
- Which product bundles can we assemble and who should we target
them to?
If a provider of telecommunications is aware of these conditions
it provides a solid basis for optimizing its efforts and make the
right decisions.
Wilke has colaborated through several yearse with a wide range
of companies in the telecommuincation industry. Collaborating with
companies within telephony such as TDC, Telenor, Telia, Telmore,
CBB and Call Me and companies like Stofa, YouSee, Smile Content,
Profiber within broadband has provided Wilke with a high degree of
knowledge of the telecommunications market.
This experience helps us to understand the opportunities the
companies have in the market, e.g. in relation to costs and also
cosnumerexpectations and preferences towards company products and
services.
Our experience and expertise within telecommunication ensure
that you will get the right feedback on your problems, but also
imply that we can challenge you, which means that it is more likely
to obtain a better yield.