Online Panel

The Wilke Online Panel is Wilke's own Internet panel, and it consists of over 25,000 people. The panel consists of people of the age group 15-65 years, and it is a big advantage for us in connection with our Internet-based surveys.


The panel makes it possible to reach specific audiences

All panel members must answer a series of background questions before they are allowed to participate in the surveys. This has the advantage that we can limit the length of the questionnaires, and focus on relevant issues. It also means that we can establish exactly those targetgroup criterias that are relevant to your business.

In an online survey it is possible to show pictures or films between the questions so you quickly and efficiently can test TV commercials, print campaigns, create page-traffic analysis etc.

Panel members are rewarded for their responses

As member of Wilke Online your participation in the surveys is optional. If you choose to participate you are typically awarded points for use in Wilke Online shop or participating in competitions.


If you want to know more about how Wilke Online can be used to solve your problem, please feel free to contact Jackob Fiellau-Nikolajsen.

Want to know more?

If you want further information about Wilke, our services or our competencies, please do not hesitate to contact us.

Below you can choose your area of interest.

Field Services

Online Surveys, CATI, Hall test

Jakob Fiellau
Production Director
+45 63 13 33 24


Research Consultancy

Quantitative research, incl. reports

Jacob Høgild
Senior Consultant & Partner
+45 63 13 29 82


Qualitative research

Leif Bonderup
Senior Research Consultant
+45 33 26 71 21