The Wilke Online Panel is Wilke's own Internet panel, and it consists of over 25,000 people. The panel consists of people of the age group 15-65 years, and it is a big advantage for us in connection with our Internet-based surveys.
The panel makes it possible to reach specific audiences
All panel members must answer a series of background questions
before they are allowed to participate in the surveys. This has the
advantage that we can limit the length of the questionnaires, and
focus on relevant issues. It also means that we can establish
exactly those targetgroup criterias that are relevant to your
In an online survey it is possible to show pictures or films
between the questions so you quickly and efficiently can test TV
commercials, print campaigns, create page-traffic analysis etc.
Panel members are rewarded for their responses
As member of Wilke Online your participation in the surveys is
optional. If you choose to participate you are typically awarded
points for use in Wilke Online shop or participating in
If you want to know more about how Wilke Online can be used to
solve your problem, please feel free to contact Jackob